Amidst much fanfare and glitz, the versatile and gorgeous Taapsee Pannu recently inaugurated the 90th store of latest brand launch ‘Skechers’ in Ambience Mall, Gurugram.
Skechers, an American performance and lifestyle footwear brand is growing rapidly as a new brand in India and has reached the 90th store mark within a short span of time. This store at Ambience mall on the first floor is company-oriented and company-owned. The design of the store is inspired from a warehouse theme. With an area of 1500 Sq. ft., the store features metal fixtures, brick columns, etc. representing the concept which is vintage, modern, rich and high-powered in nature.
The latest brand launch in India was attended by many people with enthusiasm and excitement. Ambience Mall, which is usually crowded with a lot of fashionistas has opened its arms wise to many upcoming and latest Brand Launches in India in 2016 as well. This will add up to the launches that the mall has witnessed so far.
Taapsee Pannu was seen browsing through the collection at the newly opened store and said, “For me, fitness of mind and body is the key. I make sure I work out daily. Right now, I feel like a small girl in a candy shop as Skechers store has such great designs and color in footwear to choose from. Besides, they are technologically superior and offer the perfect grip and endurance required for the work out while making me look good. I feel so glad within when I see these kind of brand launches in India and even delighted when I am the one taking the brand to the new level by inaugurating its store.”
Present at the launch was Marvin Bernstein, Skechers, Managing partner. He was joined by Rahul Vira, CEO, Skechers South India Pvt Ltd who added, “At Skechers, we are constantly striving to innovate, be it through product design or technology. We are passionate about sports and we offer great choices in high-performance shoes ideal for various intensive and light fitness activities. Our latest collection or call it brand launch GoTrain, made for high endurance during work outs is already in stores. For style conscious consumer, we have enough and more options that are trendy and fashion forward.”